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About usThe head office is a Sino-foreign joint venture, located in Zhouzhuang Town, Jiangyin City of Jiangsu Province, whose subsidiaries are Jiangyin Jiangdong Nanhua Plastic Co., Ltd., Jiangdong Plastics Co., Ltd... -
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NEWS
Innovations and breakthroughs in China's synthetic leather industry
Release time:
Mar 08,2024
China is the world's largest producer and consumer of synthetic leather, but compared with similar products in advanced foreign countries, China's synthetic leather products have a single variety, low technical content, poor product performance, lack of international competitiveness, and high-end varieties still rely heavily on imports. The export value is much smaller than the import value; the competition of products is still at a low level, the phenomenon of counterfeiting of products is serious, and enterprises lack innovation ability. How to make breakthroughs in synthetic leather enterprises has become a problem that everyone has to face.
An industry expert pointed out that the reason why domestic synthetic leather products are caught in the vicious competition of price is that the products are too similar, or the product has low technical content, which is easy to be counterfeited. Therefore, on the one hand, we must make full use of different post-treatment processes, increase the variety of products, and try to achieve differentiated production of products; on the other hand, we must strengthen technological innovation, and pay special attention to the synthesis of new functional additives, new raw materials, and new production processes. The application of the leather industry, to develop high-performance multi-functional synthetic leather suitable for market needs.
Innovation is the life of an enterprise and an inexhaustible motive force for the sustained and rapid development of an enterprise. Quality is the foundation of customer satisfaction. It is their dedication to technological innovation that keeps them in the leading position in the industry. Continuous technological innovation has also continuously expanded the scope of application of synthetic leather, providing a broad market prospect for the development of the synthetic leather industry.
In recent years, with the rapid development of China's footwear industry and luggage industry, the synthetic leather industry is booming. Due to the strong growth in demand for synthetic leather and the accelerated transfer of foreign synthetic leather industry to China, domestic total output has been increasing , Has become the world's largest producer of synthetic leather. At the China International Leather Fair held in early September, the substantial growth of synthetic leather exhibitors also demonstrated this problem.
At present, there are more than 1,000 synthetic leather enterprises in China, and nearly 2,000 dry and wet production lines. The production capacity is relatively surplus and the market competition is fierce. How to stand out in the red sea market is a problem that every synthetic leather enterprise must face. During the Leather Show, the author visited several exhibitors of synthetic leather and deeply felt the importance of innovation to industry companies.
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